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Go4Glow connects girls across sports who want more than just results.
We support performance, femininity, and courage — and we believe that women's sports deserve the same recognition and space. Join us and be part of the change.

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Our mission

For every girl .
For every game.

We believe that every girl deserves conditions in which she can play sports to the fullest—functionally, stylishly, and proudly.

Our mission is to change the perception of girls' sports. To inspire, support, and create a community where girls lift each other up.

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Founder of 4Glow

Jana Vostinarova

I am a mother of two active athletes, who are complemented by two other hockey players from my partner. Together we have four girls aged 9 to 16 who are fully dedicated to hockey , boxing , football and athletics . Sport is everywhere in our home – in the diary, in the trunk of the car, in breakfast discussions and in the sock drawer.

I've been involved in youth sports for several years now , and during that time I've seen firsthand what it's like to be a girl in a world where the playing field is often not fair. Lack of equipment, little support, prejudice... but also immense passion, talent, and determination.

In addition to my passion for sports, I also have over 20 years of experience in management positions in international companies, where I focused on marketing, communications, brand management, brand strategy and product launch. Now I bring all this experience to 4Glow - a brand that has the ambition to change the rules of the game for young female athletes .

GLOW IN THE MAKING

Mark,
which arises with you .

4GLOW is created together with you - girls who love sports.
We are gradually creating a community that helps shape the brand.
We are interested in what you are missing in sports, what you need, and how we can be a part of your journey.

Helmy na culík i lépe padnoucí chrániče

Rozhovor otevírá téma podmínek mladých hokejistek a potřeby vybavení a prostředí, které odpovídá dívčímu sportu.

Zájem dívek o hokej roste

Počet dívek ve sportu roste - stejně jako potřeba lepší podpory, zázemí a dlouhodobých systémových změn.

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